Hi, I’m

Werner Held

UX/UI/3D/Product designer · Generalist · Photographer · Author & Storyteller · Hiker & Gravel cyclist · Trekkie 🖖🏿 Soundtrack addict · Husband · Dad
… and I am curious to get to know you!

“Things are only impossible until they’re not”

I am a digital designer and user advocate with over 20 years of experience based in Berlin. I know when to lead, manage and follow. I bring a positive attitude, emotional intelligence and the ability to motivate others.

I am most comfortable working in diverse and multicultural teams, but you can also count on me if I’m on my own.

I use a human-centred approach to make problems tangible, solve them and create lasting value. I ensure that user insights become part of the business strategy and are taken into account while implementation.

Werner consistently demonstrated an exceptional ability to navigate complex challenges with empathy. He stands out for his remarkable capacity to distill intricate problems into actionable next steps. Werner brings his whole self to work, he is compassionate and a pleasure to work with both as a team member and a manager.

Adding Werner as Staff Product Designer to your team will guarantee you a holistic overhaul of your service or product, coupled with the energy to improve the status quo. He brings people from various disciplines together, orchestrate ideation sessions and unites customer and business needs. Because of his sympathetic communication style, he can handle discussions and conflicts with anyone from junior designer to senior stakeholder.

In summary, Werner embodies the ideal combination of technical expertise, interpersonal and problem-solving skills.

Isabelle Hüther
Head of Design at Taxdoo

I had the honour of working closely with Werner on a complex design system project, and I can confidently say that he is an amazing UI/UX designer. Werner’s long years of experience and deep understanding of design principles make him the right match for every design project.

His attention to detail ensured that every aspect of the project was thoughtfully considered and executed to the highest standards.

One of Werners (many admirable) qualities, is his his ability to remain calm and composed, even in times of tight deadlines and when facing high complexity. He took time to really think through details and building things correct while never compromising on quality work.

Werner’s collaborative spirit and positive attitude made him an absolute joy to work with.

I highly recommend Werner for any UI/UX design role. His expertise, professionalism, and ability to deliver under pressure as well as leading people and projects make him a valuable asset to any team.

Christoph Ketel
Senior Freelance UI/UX Designer

Werner joined the Experience Design group via an acquisition and quickly emerged as the natural lead of his colleagues from the acquisition. Werner is a solid UX craftsperson. Strong and skilled, with a good understanding of technical possibilities. Werner’s calm and collected nature makes him a great people manager and his team trusts him to safeguard them and put their interests first. In a sense, Werner’s skills, experience and manners make him an equal part designer leader and lead designer.

Robert Fransgaard
Director, Experience Design EMEA Group at Salesforce

Comitted, team player, reliable, empathetic, curious, creative, critical thinker, enthusiastic, selfless, resilient, authentic, humorous 😉

Strong in democratic and affiliative leadership styles, encouraging diversity of thought, creating a culture of trust, unselfish mindset, fostering leadership in others.

User research & synthesis, user testing, UX benchmarking, heuristic evaluation, competitive & comparative analysis, user interviews, field studies, surveys.

Personas, user- & customer journeys, wireframing, high-/low-fidelity prototyping, storyboarding, visual design, logo design, style guides, design system creation, illustration, user interface design, 3d design, animation, video cut/compositing, interaction design, photography, print.

HTML, CSS, WordPress (and some PHP, MySQL).

Selected projects

See more work here.